Credits to:
https://www.youtube.com/watch?v=L7yiwVS8bQo&t=37s
“The Private Money System That Funds Deals Without Asking for Money ”
https://www.youtube.com/@TheTeamLeadTalksPodcast
If you’re a real estate investor looking to scale your business, you’ve likely realized that access to funding is make-or-break. In a recent episode of the Raising Private Money podcast, Jay Conner—the Private Money authority—and Andrew Becker peeled back the curtain on what it really takes to raise Private Money, even if you’re starting from scratch.
Below, we’ll highlight the main strategies, common pitfalls, and actionable tips shared during their value-packed conversation.
What is Private Money? Setting the Foundation
First, it’s critical to know the difference between Private Money and hard money. Jay Conner explains that Private Money comes directly from individuals—friends, family, or acquaintances—who want a safe, higher return on their idle capital compared to what they’d get from banks or the volatile stock market. These are not institutional lenders, and you’re not chasing “rich people.” Instead, you’re simply identifying everyday people with “lazy” money looking to grow.
A common misconception in the industry is confusing Private Money with hard money. Hard money typically comes from brokers who pool investor funds, add extra fees, and loan at higher rates. With Private Money, you’re creating a direct, one-on-one relationship with your lender, and there are no origination fees or points—just a set interest rate (in Jay Conner’s case, 8% annually since 2009).
The Secret to Raising Private Money: Diagnosis Before Pitch
The biggest mistake new investors make is leading with a deal—trying to “sell” someone before they’ve even shown interest or understand private lending. Jay Conner compares this to a doctor prescribing medication before making a diagnosis. Instead, he recommends first having a diagnosis conversation with potential lenders. Ask open, gentle questions like, “Are you investing in anything that’s giving you a high rate of return safely and securely?”
If their answer reveals dissatisfaction with current returns, only then do you segue into what Private Money is—and crucially, you don’t pitch a deal. Instead, provide value and educate. Jay Conner even suggests using a 16-minute audio overview to let potential lenders understand the process at their own pace.
Program, Not Pitch—The Professional Approach
Another pitfall is not being ready with a clear, written program. When talking to a potential lender, you must be able to articulate your offer: What is the interest rate? How is their money protected? What’s your loan-to-value ratio? Can they get money back early in an emergency? Jay Conner has 20 program points he covers with every new contact. This professionalism sets you apart from amateurs who seem desperate or uncertain.
Building Trust—Leverage and Coaching
If you’re brand new to investing, don’t fret. Jay Conner recommends leveraging a business partner’s or coach’s experience to boost your credibility. Say truthfully, “My partner and I have flipped over 500 homes”—as many in his network do—so your lenders are putting trust in your support system as much as you.
He strongly recommends coaching, recounting that he lost hundreds of thousands of dollars before getting a mentor. In his words, “If you think coaching is expensive, try a different kind of education.” Learning from others’ mistakes is far cheaper and less painful.
Immersion and Action—The Fast Track
Want to get results quickly? Immersion is the answer. Jay Conner offers live, three-day Private Money Conferences, including real bus tours of funded properties and a chance to learn directly from his network: contractors, attorneys, designers, and more. There’s also a bestselling book, “Where to Get the Money Now,” and immediate-download scripts for starting conversations the right way.
Key Takeaways and Next Steps
- Understand the distinction between private and hard money, and always approach individuals as someone offering an opportunity—not pitching a desperate plea.
- Build relationships through diagnostic, low-pressure conversations before mentioning a specific deal.
- Prepare your program: Know your terms, safety protocols, and process in detail before talking to any lender.
- Educate yourself—find a coach or mentor, and immerse yourself in real-world events.
- Take action: Download scripts, read the book, and start having real conversations.
Raising Private Money is less about selling and more about solving problems for people in your network—with professionalism, clarity, and servanthood at the heart of your approach.
For more resources, events, and a free guide, check out Jay Conner’s website as mentioned in the episode.
10 Discussion Questions from this Episode
- What are the key differences between Private Money and hard money as explained by Jay Conner, and why is this distinction important for real estate investors?
- Jay Conner emphasizes the importance of “immersion” to raise Private Money quickly. How might immersion strategies like attending live conferences help new investors succeed?
- What are some of the “biggest mistakes” new investors make when trying to raise Private Money, according to Jay Conner, and how can they avoid these pitfalls?
- Jay Conner describes a “Good News phone call script” and separating the conversation about lending from a specific deal. Why does this approach work better than pitching a deal right away?
- Why does Jay Conner stress the importance of not “chasing, begging, or persuading” potential lenders, and what mindset shift does this require for new investors?
- According to Jay Conner, how can new investors leverage the experiences of their coaches or business partners to establish credibility with potential lenders?
- Discuss the metaphor of “lazy money” used by Jay Conner. How does approaching potential lenders as problem-solvers rather than salespeople change Private Money conversations?
- What role do relationship-building and emotional intelligence play in raising Private Money, as compared to real estate expertise?
- Jay Conner offers a sample diagnostic question when talking to potential lenders: “Are you investing in anything that’s giving you a high rate of return safely and securely?” How can this type of casual question open doors to raising capital?
- Reflect on Jay Conner’s statement that the most dangerous advice is “just get the deal under contract, the money will show up.” Why might waiting to find funding until after securing a deal backfire for investors?
Fun facts that were revealed in the episode:
- Immersive Learning Experience:
Jay Conner hosts a unique 3-day Private Money Conference where participants not only learn about raising Private Money but also take a field trip on a 55-passenger bus to tour real, active rehab projects—all funded with Private Money. Attendees get to see actual rehab budget sheets and meet Jay Conner’s full “dream team,” including his contractor, real estate attorney, and interior designer. - Never Ask for Money:
Jay Conner teaches a strategy that enables real estate investors to raise large sums of private capital—over $2.1 million in just 90 days after being cut off by banks—without ever directly asking anyone for money. Instead, he emphasizes education and relationship-building to attract funds. - One Luncheon, Nearly $1 Million Raised:
Jay Conner shared that he once hosted a single private lender luncheon and secured $969,000 in Private Money pledges that were not even tied to any specific real estate deals—demonstrating the power of trust and proper presentation.
Timestamps:
00:00 Real estate investing and bus tour
03:11 Introducing Jay Conner
06:55 Private vs. hard money loans
12:56 Discussing loan repayment terms
15:14 Discussing Private Money and real estate
18:57 Discussing Jay’s program offering
21:27 Promoting the bus tour event
23:21 Discussing a Private Money program
26:41 Jay Conner’s Private Money insights
Connect With Jay Conner:
Private Money Academy Conference:
Free Report:
https://www.jayconner.com/MoneyReport
Join the Private Money Academy:
https://www.JayConner.com/trial/
Have you read Jay’s new book, Where to Get the Money Now?
It is available FREE (all you pay is the shipping and handling) at https://www.JayConner.com/Book
What is Private Money? Real Estate Investing with Jay Conner
http://www.JayConner.com/MoneyPodcast
Jay Conner is a proven real estate investment leader. Without using his own money or credit, Jay maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal.
#RealEstate #RealEstateInvesting #RealEstateInvestingForBeginners #Foreclosures #FlippingHouses #PrivateMoney #RaisingPrivateMoney #JayConner
YouTube Channel
https://www.youtube.com/c/RealEstateInvestingWithJayConner
Apple Podcast:
Facebook:
https://www.facebook.com/jay.conner.marketing
Twitter:
https://twitter.com/JayConner01
Pinterest:
https://www.pinterest.com/JConner_PrivateMoneyAuthority
Immersion Strategies for Raising Private Money and Automating Real Estate Success with Jay Conner
Jay Conner [00:00:00]:
The fastest way, the absolute fastest way to get a lot- hundreds and hundreds of thousands of dollars in Private Money raised is to immerse yourself. Immersion. So for 3 days, Wednesday, Thursday, and Friday, I do a live in-person conference. It’s called the Private Money Conference, and it’s a deep dive into all this. For 3 days, Wednesday, Thursday, Friday. I’ve got another one coming up very, very soon. And it’s not just about Private Money. I mean, we— I do the first half day all on Private Money.
Jay Conner [00:00:36]:
The afternoon we actually get on a bus, on a bus, 55-passenger bus, go out into the field and look at real houses that we’re doing. And they’re all funded with Private Money. And I’ve got the rehab budget sheet there. You can see how every— what everything is costing on these houses.
Jay Conner [00:00:56]:
So if anybody’s interested in learning how to— it’s one thing to raise the Private Money, but how are you going to use it? Right? Well, if you’re a wholesaler, you can stay in the deals that you want to and still wholesale the deals off, you know, otherwise. But yeah, we do the bus tour: how to find deals. I teach how to find deals in this market, you know, from off-market sellers, et cetera, how to automate the business. You meet my entire dream team as to how I automate the business, my general contractors, realtor, real estate attorney, interior designer, and all that. So anyway, it’s a $3,000 event, but guess what, Andrew? Because your audience is listening, I’m gonna give out a URL right now that just gets rid of that totally. It’s only a $97 registration fee for one person and a guest to just reserve their seat. So you might as well say I’m giving it away.
Narrator [00:01:45]:
If you are a real estate investor and are wondering how to raise and leverage Private Money to make more profit on every deal, then you are in the right place. On Raising Private Money, we’ll speak with new and seasoned investors to dissect their deals and extract the best tips and strategies to help you get the money, because the money comes first. Now, here’s your host, Jay Conner.
Andrew Becker [00:02:13]:
All right, welcome everybody to another very exciting episode of the Teamly Talks podcast. I’m your host, Andrew Becker, out of Alexandria, Virginia. Exciting show today, ladies and gentlemen. Get ready because you are about to learn from one of the most successful real estate investors in the entire country. Our guest today has been buying and selling houses since 2013 in a town of only 40,000 people, and yet he consistently averages $86,000 in profit on every deal he’s done. He’s flipped and rehabbed over 500 properties in Eastern North Carolina, and he’s automated his 7-figure business so well that he does all of this working less than 10 hours a week in his real estate investing business. But here’s what makes him stand out— his passion. He’s helped over 2,000 real estate investors discover how to raise Private Money without ever asking for money.
Andrew Becker [00:03:11]:
Let that sink in. In fact, when the banks cut him off and he lost his line of credit at the bank in 2009, raised over $2.1 million in just 90 days in Private Money, proving that this strategy works even in the toughest of times. Beyond single-family homes, he’s also a commercial developer of shopping centers and condo communities. He’s a national speaker, 2-time bestselling author, and past president of the Business Networking International. He and his wife, Carol Joy, who I had the pleasure of meeting a couple of weeks ago, uh, call Morehead City, North Carolina home. So it is my pleasure to bring on the show today the Private Money authority himself, Jay Conner. Welcome to the Team Lead Talks podcast, Jay.
Jay Conner [00:03:59]:
Andrew, thank you so much for inviting me to come along and talk about my favorite subject that I’m so passionate about, that being Private Money. And the reason I’m so excited about it is that once someone masters this strategy, which is very easy to do following my step-by-step process. It’s had the biggest impact on mine and Carol Joy’s real estate investing business ever since we started using Private Money. And yes, it’s all about attracting the money without ever asking for money.
Andrew Becker [00:04:32]:
Awesome. Awesome. So Jay, let’s get right into this, man. So for someone listening that’s never raised a dollar before, number one, if you could just define Private Money for those who might not exactly know what it is first, but then where does one actually start in this Private Money process?
Jay Conner [00:04:49]:
Sure. So to be clear, a Private Money lender, what I’m talking about is an individual, a human being, no institutional money, just ordinary people that are looking for a better and high and secure rate of return than they’re getting, you know, maybe in the local bank Or maybe they’re sick and tired of the volatility of the stock market and they just want something reliable so they know exactly what they’re going to get on their returns. So think of a private lender as just an ordinary person. Carol Joy and I have had 47 individual private lenders funding our deals for years, and they’re all ordinary, you know, people. I mean, we’re not looking for or attracting rich people per se.
Andrew Becker [00:05:35]:
No.
Jay Conner [00:05:36]:
We’re attracting ordinary people that we first diagnosed have a problem and are not happy with their rates of return. So what’s interesting is that none of these 47 private lenders- zero of these private lenders that have been funding our deals- ever heard of Private Money or private lending.
Jay Conner [00:05:55]:
They never heard of how they can take retirement funds that they currently have that they’re not happy with their performance. And transfer them over to a self-directed IRA company, a third-party custodian. They never heard of that until— what do we do? Lead with a servant’s heart.
Jay Conner [00:06:12]:
Put on our teacher cap that says Private Money teacher and just go about educating people on what this world is all about. So we’re diagnosing and finding people that have what I call lazy money. I call it lazy money because it’s not working. It’s not performing nearly as well as it could for these individuals. And so we’re talking Private Money. There’s a myth out there, Andrew. A lot of people confuse hard money with Private Money.
Andrew Becker [00:06:46]:
Right.
Jay Conner [00:06:46]:
And they like to use them as interchangeable terms. And so here’s how I distinguish hard money from Private Money.
Andrew Becker [00:06:54]:
Okay.
Jay Conner [00:06:55]:
Private Money is a one-on-one transaction between you, the borrower, your real estate entity, and that individual that’s either using their investment capital and/or retirement funds to fund your deal. That’s Private Money. When I talk about hard money, I’m thinking about still institutional money. A hard money lender, as I talk about it, is typically a broker of money that has gone out and raised money from individuals. To invest in their fund. And then the hard money lender in turn loans that out, charges a higher interest rate than they’re paying the individuals, charges origination fees, etc. So with this Private Money, there are no points, there are no origination fees, because there’s no broker to pay.
Andrew Becker [00:07:42]:
Right.
Jay Conner [00:07:42]:
So it’s just that direct transaction between that individual and you. So think of the Private Money lender as the bank.
Andrew Becker [00:07:50]:
Okay.
Jay Conner [00:07:50]:
So another misconception that’s out there is that you’re gonna share in the profits with your private lender. Well, it’s your business. You can do what you want to, but my private lenders don’t get any of the profit of the business. They just get that set rate of return. I’ve been paying my private lenders 8% annual percentage rate ever since 2009 when I started doing this. So again, no institutional money. Uh, another big thing about this world of Private Money is, guess what? You as the borrower, you’re already approved.
Andrew Becker [00:08:21]:
Yeah.
Jay Conner [00:08:22]:
There are no applications, there are no credit checks, and you get to make the rules. You see, I had to get my mind wrapped around that years ago. Instead of begging, chasing, selling, trying to persuade people, I’m simply offering an opportunity. Uh, I’ve never pitched a deal. We’ll talk about that if time permits.
Andrew Becker [00:08:42]:
I’ve got—
Jay Conner [00:08:43]:
That’s called the Good News, uh, phone call script, the good news phone call script. But one of the secret sauce, and I’ll turn it back over to you, Andrew, the, the big part of the secret sauce is separating conversations with a new potential private lender about your opportunity and then having a deal for them to fund.
Jay Conner [00:09:02]:
If you talk about your deal in the very first conversation with a potential private lender that’s in your network or connections or whatever, and you’re talking about a deal, number one, you sound desperate. And listen, desperation has a smell to it, right? The worst time to be raising Private Money is when you need it. Yes, for a deal. So it’s all about relationship capital, getting the money pledged first and then coming back with the good news phone call and delivering on your promise that you’ll be able to put their money to work.
Andrew Becker [00:09:34]:
Yeah, that’s amazing. That was actually, uh, a question that I had as you were talking about that. Do you think, Jay, in your opinion, you’ve been doing this for such a long time, do you think Private Money is more about my, like, if I’m trying to raise Private Money, my real estate knowledge that I bring to the table? Or is this like more of an emotional intelligence relationship building first and then the deal, you know, the real estate part comes second?
Jay Conner [00:10:00]:
Well, it’s really both. It’s really both. I mean, the private lender has got to trust that you know what you’re doing. However you establish that credibility, if you’re brand new and you’ve never done a real estate deal and you’ve never, you know, borrowed Private Money or raised money, then for that lender to be trusting you, you better have a business partner that knows what they’re doing.
Andrew Becker [00:10:29]:
Right.
Jay Conner [00:10:30]:
So, you know, in my mastermind group and my Platinum Plus, uh, clients that I have, they get to leverage my experience. So they may have never done a deal themselves personally, but they’re able to say truthfully that, yeah, my business partner and I have flipped over 500 houses.
Andrew Becker [00:10:46]:
Yeah.
Jay Conner [00:10:46]:
I just, of course, happened to have done all of them up until that point.
Andrew Becker [00:10:50]:
Right.
Jay Conner [00:10:50]:
But, you know, lever— leverage your relationships. Or if you have a coach, I hope you get a coach. I was in this business for 6 years before I got a coach and lost hundreds of thousands of dollars.
Andrew Becker [00:11:01]:
You and me both, man.
Jay Conner [00:11:03]:
And so, I mean, if you think coaching is expensive, try a different kind of education and getting out there and not knowing what you’re doing when you think you know what you’re doing.
Andrew Becker [00:11:12]:
Yeah. Yeah. Oh, yeah. You learn the hard way, definitely. And I’ve been there before. So I wholeheartedly agree with that. Find a coach, find someone like yourself, especially if you’re trying to look for Private Money, who’s been there and done that. That’s a good segue here, Jay, for something I’ve always kind of been curious about too, in the Private Money lending space.
Andrew Becker [00:11:31]:
What’s the biggest mistake someone who’s just trying, other than not going in with a coach or with a mentor, of how to kind of traverse this, this land here? What’s the biggest mistake a newbie who’s looking for Private Money might make here?
Jay Conner [00:11:50]:
Well, one for sure, I just mentioned trying to pitch a deal,l and they don’t even know what you’re talking about. They don’t even know that you’ve got like You know, a, you know, an opportunity with— the second thing is when you’re talking with a potential private lender, one big mistake is, is the real estate investor, the new capital raiser, doesn’t even have a, an, a program laid out. An op— you know, what are you gonna talk about?
Andrew Becker [00:12:22]:
Yeah.
Jay Conner [00:12:22]:
Like, what, what are you offering? Right? So when my students duplicate what I offer to my private lenders, it just works out beautifully because you’re seen as having a professional opportunity and plan in place. So, you know, what interest rate are you going to offer your private lenders regardless of the deal? I’ve been paying 8% all these years. How are you going to protect them? How do you make it safe? How do you make it secure? What’s your maximum? Loan-to-value of the after-repaired value, say, on a single-family house?
Andrew Becker [00:12:56]:
Yeah.
Jay Conner [00:12:56]:
So how are you gonna make it conservative for your lenders? Do you have a way for them to get their money back early or not, in case they have an emergency come up? What’s the length of the note that you’re going to offer? What’s the frequency of payments that you’re gonna talk about? Is there a— what’s the minimum amount you’re going to accept? As a, as a, you know, a principal loan amount. So in, in, in the program that I offer, the opportunity that I offer, there’s 20 points laid out.
Andrew Becker [00:13:28]:
Okay.
Jay Conner [00:13:28]:
That you would want to cover with a potential private lender once you have diagnosed that they might even be interested.
Andrew Becker [00:13:35]:
Okay.
Jay Conner [00:13:35]:
Andrew, I might have told you my definition of malpractice. I’m not sure.
Andrew Becker [00:13:39]:
Not yet.
Jay Conner [00:13:40]:
My, my definition of malpractice regarding a doctor would be for them to give you a prescription before they have done a diagnosis.
Andrew Becker [00:13:50]:
Right.
Jay Conner [00:13:51]:
So I’m not going around throwing up on people in my network saying, hey, let me tell you how excited I am about this opportunity I’ve got until I first diagnose that they’re even looking for an opportunity. And so, you know, we have different scripts on that: the direct method, the indirect method. You know, here’s a real super easy one, Andrew. And by the way, we talk about and bring up Private Money just in our daily conversations with people, right? There are 3 main categories of where you find private lenders: your current connections, which is broken down into 3 subcategories: your social circle, coworkers, a professional circle, and your service circle.
Andrew Becker [00:14:33]:
Okay.
Jay Conner [00:14:33]:
So, so, you know, let’s say you and I are having a coffee, Andrew. And I just love, by the way, you know, segues. I just say, by the way, Andrew, with the markets, uh, with what they’re doing these days, are you investing in anything that’s giving you a high rate of return safely and securely? And then I shut up. It’s just that simple. Or what are you investing in these days?
Andrew Becker [00:14:53]:
Yeah.
Jay Conner [00:14:53]:
Real simple, very casual, no pitchy. I’m just, I’m just in the midst of a conversation. Well, their answer is going to give you the diagnosis. If they say something like, yeah, man, I got 15% last year. I’m not gonna even bring up Private Money. I’m gonna say, man, where can I get some of that 15%? Yeah.
Andrew Becker [00:15:13]:
Yeah.
Jay Conner [00:15:14]:
But if they say, oh man, my 401k is going nowhere, or, you know, the stock market is up and down and up and down, and that’s sort of making me scared the older I get. Well, if they give that kind of response, then that opens up a conversation about Private Money. And then, you know, there you go. And then I, you know, you may follow up with a question of, well, have you ever heard of Private Money? And, and all, you know, in all probability they haven’t. And then I can tell ’em what Private Money is. And, and then, you know, the conversation goes along, and I say, you know, I’m doing these real estate deals,s and what’s fascinating about these flips and these real estate deals I’m doing is not the real estate. The fascinating part is the private lenders I’m doing business with and the high, insane high rates of return that I’m paying them.
Andrew Becker [00:16:00]:
Yeah.
Jay Conner [00:16:01]:
Shut up. I mean, you know, are they gonna say, what kind of high rates are you paying? I’ve been paying them 8% since 2009, and they love it. Shut up. So I’m just diagnosing if there’s any interest. Again, no chasing, no begging, no selling, no persuading. You’re just having casual conversations. You diagnose they have an interest, and instead of going into this long 45-minute conversation about how the whole program works, I say, well, you know, I got a simple little 16-minute audio I can text you that gives you an overview as to how this program works. Can I text it to you?
Andrew Becker [00:16:38]:
Yeah.
Jay Conner [00:16:38]:
Now that little 16-minute audio does the heavy lifting, and it’s got the call to action at the end of it if they want to hear more about the details and text me, and we’ll go over the whole thing. It’s the way it works. I love that. So I don’t want to waste all this time of throwing up on people unless I first diagnose. I text them a little 16-minute audio. I’ve recorded that for hundreds and hundreds of my students and customized it for them. And, um, again, it’s all framed again to where you’re not asking, you’re not applying, you’re not chasing, you’re educating and offering.
Andrew Becker [00:17:13]:
I can definitely see now, Jay, like what we were talking about earlier: instead of saying, hey, Jay, I have a deal, it feels rushed and a little bit desperate. Now that I see the lead-up to that, how important it is to have this diagnostic conversation before even mentioning a deal.
Jay Conner [00:17:32]:
Yeah.
Andrew Becker [00:17:32]:
It is night and day.
Jay Conner [00:17:34]:
Exactly. I mean, it takes all the pressure off.
Andrew Becker [00:17:36]:
Yeah.
Jay Conner [00:17:37]:
I mean, I don’t have this deal under contract that I got to go find money for. I mean, Andrew, let me ask you a question. I’m going to take a little risk.
Andrew Becker [00:17:44]:
Sure.
Jay Conner [00:17:45]:
Um, I think I know your answer. Uh, but here’s the question. Have you ever heard the guru on the platform or stage stand up and look at a bunch of new real estate investors that he or she is teaching and say something along these lines? Oh, just get the deal under contract. The money will show up.
Andrew Becker [00:18:03]:
Yes.
Jay Conner [00:18:04]:
You heard that?
Andrew Becker [00:18:05]:
Yeah.
Jay Conner [00:18:05]:
Have you heard ’em say, um, oh, money finds good deals? You heard that?
Andrew Becker [00:18:11]:
Yes.
Jay Conner [00:18:12]:
That’s the most stupid hogwash I ever heard in my life. Because I hear students that have bought into that. They go get a deal under contract. Now, where in the world am I gonna get the money? I mean, is a drone gonna fly over your front porch and drop you a bag of money?
Andrew Becker [00:18:29]:
Because I hope so. But no, that’s not happening.
Jay Conner [00:18:33]:
You know, so it takes all the pressure off. And when you’re talking about your Private Money opportunity, with a potential lender, and you honestly say, well, you know, I don’t have anything for you today, but I anticipate I have something for you probably in less than a month, or however, how often you’re doing deals.
Andrew Becker [00:18:53]:
Yeah.
Jay Conner [00:18:54]:
Then again, no pressure.
Andrew Becker [00:18:57]:
I honestly think, Jay, that that approach almost entices the curiosity out of them even more because they would most likely be assuming if you had that conversation with them around, Are you interested in Private Money? This is what it is. And then they’re like, oh, he’s going to ask me about a deal. And then you just kind of let it sit, and you don’t bring this urgency situation, desperate situation up. I love that approach. Jay, I know we’re kind of coming up on time here, but I’d love to have you talk a little bit about the program that you offer because I’ve heard you talk on stage quite a bit. We’ve formed this relationship. I’m learning so much from you about this space. It’s just really fascinating to me about all the knowledge that you bring.
Andrew Becker [00:19:43]:
But if anyone out there is interested in also learning from you or trying to figure out, can you walk us through just like the phases of your program and then what those look like?
Jay Conner [00:19:52]:
Right now, when you’re talking about my program, you’re talking about my coaching program and how people learn. Are you talking about my program and the opportunity that I offer the private lenders?
Andrew Becker [00:20:01]:
The former for right now. Yeah.
Jay Conner [00:20:04]:
So how can other real estate investors learn how to do private money?
Andrew Becker [00:20:07]:
Yes, sure.
Jay Conner [00:20:09]:
Well, uh, I got 3 ways they can start. Okay, so, uh, I don’t want to confuse your audience, but I want them to, you know, have options as well. The fastest way, the absolute fastest way to get a lot- hundreds and hundreds of thousands of dollars in Private Money raised is to immerse yourself. Immersion. And you know, if you want to learn how to speak Spanish, go move to Mexico. You’re, you’re immersing yourself in the situation.
Andrew Becker [00:20:37]:
Right.
Jay Conner [00:20:37]:
So for 3 days, Wednesday, Thursday, and Friday, I do a live in-person conference. It’s called the Private Money Conference, and it’s a deep dive into all this for 3 days, Wednesday, Thursday, Friday. I’ve got another one coming up very, very soon. And it’s not just about Private Money. I mean, I do the first half day all on Private Money. The afternoon we actually get on a bus- on a bus, 55-passenger bus- and go out into the field and look at real houses that we’re doing. And they’re all funded with Private Money. And, um, I’ve got the rehab, uh, budget sheet there.
Jay Conner [00:21:19]:
You can see how every, what everything is costing on these houses. So if anybody’s interested in learning how to— it’s one thing to raise the Private Money, but how are you going to use it?
Andrew Becker [00:21:26]:
Right.
Jay Conner [00:21:27]:
Uh, well, if you’re a wholesaler, you can stay in the deals that you want to. You still wholesale the deals off, you know, otherwise. But yeah, we do the bus tour: how to find deals. I teach how to find deals in this market, um, you know, from off-seller, um, off-market sellers, etc. How to automate the business. You meet my entire dream team as to how I automate the business— my general contractors, realtor, real estate attorney, interior designer, and all that. So anyway, it’s a $3,000 event, but guess what, Andrew? Because your audience is listening, I’m gonna give out a URL right now that just gets rid of that totally. It’s only a $97 registration fee for one person and a guest to just reserve their seat.
Jay Conner [00:22:07]:
So you might as well say I’m giving it away. Uh, you can go check all that out at www.jayconner— and I’m an E-R, not an O-R— jayconner.com. jayconner.com/event. Secondly, my national bestselling book, be glad to mail that, express mail it to your audience. It’s called Where to Get the Money Now. It’s got the complete program in the book, the opportunity that I offer private lenders, very, very easy to read and understand. Don’t give $20 to Amazon. Uh, you can pick up the book for free, just cover shipping and handling.
Jay Conner [00:22:42]:
At jayconner.com/book. jayconner.com/book. And then finally, uh, while you’re waiting, uh, you’re gonna want to go ahead and get registered for the live event. But while you’re waiting for the live event to come up and for the book to come in the mail, right now, immediately, you can download my brand new Private Money Million Dollar Collection of Scripts. Private Money Million Dollar Scripts.
Andrew Becker [00:23:07]:
Awesome.
Jay Conner [00:23:08]:
And, um, so here is the URL for that. jconner.com/scripts, and that PDF will come down immediately. How to start a conversation with a potential private lender.
Andrew Becker [00:23:21]:
That is awesome, Jay. Thank you so much for sharing those 3 things, especially the private event. I talked to you about, uh, connecting when I go down in July, I think, to Emerald Isle. So, um, definitely want to attend one of those in the very, very near future. Jay, before we part ways here, you’ve already shared so much and then given so much value with those resources. The book I’m interested in, so I’m going to pick that up as well for myself. I’m an avid reader. What are some of the things— I think you mentioned it a little, but what are some of the things people will learn from that book? You said that’s your Private Money program that gives an overview of how this whole world works.
Jay Conner [00:24:05]:
Yep. So one thing they’re going to learn is the 5 steps, simple 5 steps of going from no money to a lot of Private Money. And so, you know, what do you do first? What do you do second?
Jay Conner [00:24:19]:
Very, very easy.
Jay Conner [00:24:20]:
It’s going to lay that out. And then I’ve got a great chapter on how to have a very successful private lender luncheon. So that’s where, you know, I’ve had a private lender luncheon that I’ve hosted and, and gotten $969,000.
Andrew Becker [00:24:36]:
Wow.
Jay Conner [00:24:37]:
Uh, in private money pledged with no deals attached to it. It’s just sitting there on the shelf, you know, ready to deploy. Just think how many more offers you’re gonna make on real estate when you’ve got $500,000 or more.
Andrew Becker [00:24:51]:
The doors are going to open. That is, I think that’s an amazing statement you just made. You raised over almost $1 million from one luncheon with absolutely no deals to use that money for. How, how much of a different position are you in as a real estate investor, wholesaler, however you want to, you know, describe yourself, if you’re going in funded like that? That is world-life-changing.
Jay Conner [00:25:17]:
Yes. Well, your confidence. Yeah. I mean, the more confident you are, you know where the money’s going to come from. You know, you’re going to make the offers. So here in chapter 7 on page 101, I lay out step by step what the points are, the talking points, when you’re talking with a new potential private lender. What is it that you’re going to offer them? And I talked a little bit about that, but it’s all laid out here in the book. Chapter 9 on page 123, uh, the power of getting your deals funded by using people’s retirement funds.
Andrew Becker [00:25:57]:
Yeah.
Jay Conner [00:25:57]:
That are in a, uh, self-directed IRA. The book goes and talks about what self-directed IRAs are and how you can leverage that with people using retirement funds. And I got a whole chapter here on how to get the word out automatically about the opportunity that you’re offering. So you don’t have to be running around town with your hair on fire. Uh, that’s, that’s actually using the 16-minute audio. Okay, that I was talking about. And, um, and, and so, oh, and then I go over the documentation that you’ll be using for every closing. There are only 5 documents.
Jay Conner [00:26:32]:
It’s not a stack of papers like that from an institutional lender.
Andrew Becker [00:26:35]:
It’s very simple like that.
Jay Conner [00:26:37]:
Yeah, so yes, it covers it from A to Z.
Andrew Becker [00:26:41]:
That is amazing. Thank you so much for coming here and talking to us about Private Money. I know there’s so much more that we could dive into here, but even what we took away today, it changed how I look at things. So, go to the website, and I’ll drop this in the episode as well. So, look down if you’re interested in the event, in the book, in the scripts. Jay Conner, thank you so much for being here.
Jay Conner [00:27:05]:
Andrew, thank you so much for having me. And I can’t wait to see you again in person at the Private Money Conference.
Andrew Becker [00:27:12]:
Yes, sir. Take care, Jay. Stick around for a sec after this so we can catch up on some things. But thanks again for being on the show.
Jay Conner [00:27:18]:
You got it.
Jay Conner [00:27:19]:
Thank you.
Andrew Becker [00:27:19]:
All right. Take care.
Narrator [00:27:22]:
Are you feeling inspired by the knowledge you gained in this episode? Then head over to www.JayConner.com/MoneyGuide. That’s www.JayConner.com/MoneyGuide, and download your free guide that shares 7 reasons why Private Money will skyrocket your real estate investing business right now. Again, that’s www.JayConner.com/MoneyGuide to get your free guide. We’ll see you next time on Raising Private Money with Jay Conner.