What would happen if you suddenly lost your job? For most people, the answer brings anxiety, and understandably so. But for Dustin Heiner, the experience of being laid off became the pivotal moment that launched him on a journey toward financial freedom, passive income, and what he affectionately calls “successful unemployment.”
On a recent episode of the Raising Private Money podcast, hosted by Jay Conner, Dustin shared his powerful story of transformation—from a county IT employee in California to a full-time real estate investor, educator, and podcast host at Master Passive Income. The wisdom he offered goes far beyond real estate; it’s a blueprint for anyone seeking true independence and purpose.
Breaking the Traditional Mold
Dustin’s story begins much like many of ours: he followed the “normal” path. After college, he landed what was supposed to be the most stable job one could imagine: government work in IT. “Government isn’t going anywhere, and neither is technology,” he reasoned. Yet, in 2006, wanting something more, Dustin began to dabble in real estate investing after reading Rich Dad Poor Dad. He soon realized that his side hustle earned him more for less effort than his main job ever would.
Everything changed, though, when Dustin returned from paternity leave after his fourth child and was unexpectedly called into his boss’s office—and laid off. “Nobody gets fired from the government, but I did,” he recalls. This terrifying moment forced Dustin to confront two realities: he needed immediate income, and he needed to make sure he’d never be dependent on a job again.
Embracing an Investor’s Mindset
What set Dustin apart wasn’t just his willingness to hustle; it was his shift in identity. “From that day forward, I told everyone I was an investor, even if every dollar was coming from my job at the time,” Dustin says. This mindset laid the groundwork for everything that followed.
He understood that his true value didn’t come from his employer; it came from his skills, his drive, and his willingness to invest in himself. In Dustin’s words, your boss pays you just enough to keep you from quitting, but not what you’re truly worth. The only way to reclaim your worth is to build something of your own.
Building Passive Income (and a Legacy)
Dustin steadily grew his portfolio, buying property after property, each generating hundreds in monthly passive income. The turning point came when his cash flow allowed him to quit his job entirely by age 37. He describes the final commute from his government job as feeling like he was “walking on clouds.” Dustin was now successfully unemployed: no boss, no clock, just consistent income generated from assets.
He didn’t stop there. Dustin began teaching friends and family, eventually launching the Master Passive Income blog and podcast to share everything he learned. His mission? To help a million others break free, too. “The more people I serve, the more my life, and theirs, improves,” he says.
Attracting Money Without Chasing It
One of the standout lessons from Dustin’s experience is the power of personal branding and trust. He raised $1.5 million in private money for real estate deals simply by sharing his journey on just two podcast episodes. How? Because he’d spent years openly sharing values and teaching others. When an opportunity arose, his audience already knew, liked, and trusted him enough to invest.
Dustin’s advice for aspiring investors is simple but profound:
- Let Everyone Know You’re an Investor – Even if it’s a part-time role, communicate your goals and identity.
- Help Others Generously – Share knowledge, answer questions, and provide value.
- Play the Long Game – Success comes from years of consistent action, integrity, and generosity.
Your Path to Successful Unemployment
Whether you’re interested in real estate or simply want to gain control over your future, Dustin Heiner’s story is proof that you can break free from the chains of “job security” and build lasting wealth through service and strategic investment. Change your mindset first, focus on serving others, and the financial freedom you crave will follow.
Ready to learn more? Dustin offers a free real estate investing course at www.MasterPassiveIncome.com/FreeCourse. Take the first steps toward your successful unemployment today.
10 Discussion Questions from this Episode:
- Dustin Heiner shares the pivotal moment he was laid off from his government job, which inspired him to pursue real estate full time. How do you think unexpected setbacks can be used as catalysts for personal or professional growth?
- Both Jay Conner and Dustin emphasize the value of attracting, rather than chasing, private money. What are some practical strategies you’ve seen or used to build trust and attract investors instead of persuading or pressuring them?
- Dustin talks about shifting his identity from being defined by his job to owning the title of “investor.” How important is self-identity when embarking on a new career path, and how can embracing a new identity impact your actions?
- Dustin attributes much of his success to helping others and leading with value, referencing the Zig Ziglar quote, “If you bless enough people, you’ll get blessed in return.” Can you think of examples where adding value to others has indirectly helped you achieve your goals?
- Dustin was able to raise over $1.5 million from just two podcast episodes. What role do you think personal branding and content creation (like podcasting) play in raising capital and building credibility?
- The guests discuss many different financing strategies for acquiring real estate, from private lenders to home equity lines of credit. What creative financing options have you explored, and what were the outcomes?
- Trust is a recurring theme, with investors often investing in the person rather than the deal itself. How do you cultivate trust with potential investors or partners, and what actions or qualities do you think are most critical?
- Dustin mentions his mission is to help a million people invest in real estate. How can having a clearly defined mission or purpose shape your business approach and influence your success?
- The episode stresses that you are “worth more than anyone could ever pay you.” How do you interpret this philosophy in the context of entrepreneurship or real estate investing?
- Jay and Dustin both highlight the importance of playing the long game and building a reputation over time. What are some ways to consistently reinforce your professional reputation, and how do you maintain authenticity as you grow?
Fun facts that were revealed in the episode:
- Dustin Heiner was able to raise $1.5 million in private money for real estate deals just by putting out two podcast episodes—real proof that sharing your expertise can pay off!
- After being unexpectedly laid off from his government IT job, Dustin decided to call himself a “full-time investor” (even before all his income came from investing)—a mindset shift that helped launch his investing career.
- Dustin’s mission is to help one million people invest in real estate, and he gives away free information and resources, including a full course on how to get started, to help others achieve financial independence.
Timestamps:
00:01 Master Passive Income: Real Estate Investing
05:35 Journey to Real Estate Investing
07:49 Job Loss and Life Crisis
11:18 Dustin’s Resilience and Success
15:36 Raising Millions Through Podcasting
17:44 Declare Yourself an Investor
21:06 Smart Property Investment Strategies
24:24 Mastering Real Estate Investment Tools
26:15 Connect with Dustin Heiner
https://www.MasterPassiveIncome.com/FreeCourse
28:32 Share and Impact Lives
29:22 Free Real Estate Investment Guide
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Jay Conner is a proven real estate investment leader. Without using his own money or credit, Jay maximizes creative methods to buy and sell properties with profits averaging $67,000 per deal.
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From Laid Off to Financial Freedom: Dustin Heiner’s Journey to Real Estate Success
Jay Conner [00:00:00]:
Welcome to another amazing episode of Raising Private Money. I’m Jay Conner, your host, also known as the Private Money Authority. And it’s on this show that we talk about how to raise private money for your real estate deals without ever having to ask for money, without ever having to chase money, without ever having to persuade or talk anybody into loaning you money. It’s all about attracting the money. Well, my guest today, I’m so excited to have him on the show. He’s raised millions of dollars, as well as private money, for his real estate deals. And so we’re gonna pick his brain as to how he has gone about actually, he raised 1 and a half million dollars in private money just by being on two podcasts. I can’t wait for you to hear that story.
Jay Conner [00:00:49]:
Well, he’s the founder and host of what’s called Master Passive Income. Master Passive Income is a blog and a podcast, and it’s about investing in real estate rental properties. So if you’re a landlord and you’re already having rental properties or if you’re interested in exploring the opportunity and the option of investing in real estate rental properties, then today is the show for you. Well, my guest desires to help you succeed in investing in real estate rental properties. Now, if we go back to 02/2004, my guest realized he would never be wealthy working for somebody else. So what did he do? He knew he needed to change something. Well, like so many of us, one of the first investing books that he read was Rich Dad Poor Dad. And after he read that book, he knew he needed to become an investor.
Jay Conner [00:01:47]:
So what did he start doing? He started investing in real estate and earning cash flow back in 02/2006. Of course, we know what was waiting for him right around the corner. That’s right. The global financial crisis. So in 02/2016, he was able to quit his day job working for the local government. And since that time, he knows he was never gonna have to work for anybody else again except for himself. Well, my guest believes that if you bless enough people, you’re gonna get blessed in return, just like Zig Ziglar says. You are helping other people get what they need and want.
Jay Conner [00:02:25]:
You don’t have to worry about yourself. Well, my guest desires to give away as much free information as possible through his blog to help as many people as possible. I’m so excited to have my guest. You’re gonna meet him in just a moment. His name is Dustin Heiner, and you’re gonna meet him right after this.
Narrator [00:02:49]:
If you’re a real estate investor and are wondering how to raise and leverage private money to make more profit on every deal, then you’re in the right place. On raising private money, we’ll speak with new and seasoned investors to dissect their deals and extract the best tips and strategies to help you get the money, because the money comes first. Now here’s your host, Jay Conner.
Jay Conner [00:03:16]:
Oh, my lands. Dustin, welcome to the amazing Raising Private Money podcast. I’m so excited to have you on.
Dustin Heiner [00:03:26]:
Thanks, Jay. That was an amazing introduction. You guys did your homework. You guys know a lot about me, a lot more than most people, when I go on shows and share. And so I appreciate you having me on. I’m looking forward to sharing as much as I can. My goal in life now, my mission in life, has helped 1,000,000 people to invest in real estate because I found the more people just like you said, that that Zig Ziglar quote, the more people that I serve in this life, the better my life gets, and the better their life gets. And so I just figured out, how do I serve more people? Because in the end, we all win.
Jay Conner [00:04:00]:
I tell you what, Dustin. You and I are on the same page because, after all, it’s not about reaping. It’s not about reaping. It’s all about sowing. All about sowing. All about leading with value. I can’t wait to hear your story to share with my audience about how you raised $1,500,000 from just being on two podcasts. After all, the name of this show is Raising Private Money.
Jay Conner [00:04:27]:
But before we get into that story, I would love for you to share how in the world you even got started in investing in real estate?
Dustin Heiner [00:04:36]:
Yeah. So, in ‘2, like you said, 02/2006, I started investing in real estate, but I didn’t start there. I started like everybody usually does. We’re taught this pattern. You know, you go to school, you get good grades, and you take those good grades and you hopefully go into college or university and you get a piece of paper after getting tens of 20, maybe more thousands of dollars into debt. And then you get a piece of paper called the degree, and then you go and hopefully try to find a, quote, unquote, career somewhere. And then you work forty-plus years of your life and then retire at 65, 70 years old, and hopefully live on 40% of what you said the entire time. Well, I’m doing the same thing.
Dustin Heiner [00:05:14]:
I get the most stable, secure job you could ever think of. I work for a local county government in California, doing IT. So, California is not going away. Government’s not going away. And IT is not, or technology is not, going away. So I get the most stable, secure job, a sit-down desk job. Well, I’m working that job. And at the same time, I’ve always been entrepreneurial.
Dustin Heiner [00:05:35]:
Started a few different businesses, even had a newspaper route when I was young because I wanted to have a business, but they were not enough to, you know, make me financially independent. And I was always working that job. Well, this is what pushed me to invest in real estate. So my wife and I started having kids. I bought one rental property, one property in 02/2006. And as I started investing, I realized I needed to become an investor because that’s where I made so much more money, where, you know, my property did all the work for me, making $3,400 a month in passive income just from that one property. But even though I knew I needed to be an investor, life started getting in the way. And so my wife and I started having kids after kid after kid.
Dustin Heiner [00:06:13]:
Eventually, this is what got me to say, I got it. This is all I need to do. So when my wife had our fourth kid, I went on paternity leave. That’s where the dad stays home with the mom, changes poopy diapers and all that good stuff and bonds with the baby. Well, I get back to work after about two weeks and a Friday. In the same week I get back to work Friday at 03:30 in the afternoon, I get a call from my boss’s boss’s boss’s secretary, like the top dog. And she says, Dustin, would you please come to the office? I said, Sure. And I hung up the phone.
Dustin Heiner [00:06:42]:
I paused for a second because I thought, Why in the world are they calling me in the office? Like, this is not normal. I’ve seen plenty of movies. Friday at 03:30 is not a good time to get called by the boss. And I started thinking, No, there’s no way I’m getting laid off. I’ve got great seniority here. My boss is saying I do a great job. And I remember about a month or two before this, some rumors or some rumblings were going that there could potentially be layoffs because the county, you know, was it a depression or recession in February? And then, so I get up after shaking off, I said There’s no way I’m getting laid off.
Dustin Heiner [00:07:15]:
I walked down the hallway to my boss’s office, and this hallway isn’t very long. It’s kinda short. But every single step that I took, it felt like the hallway got longer and longer and longer. And it felt like my feet became lead bricks because the weight of potentially losing my job started crushing down on me. Well, I get down the hallway, and I turn the corner, and I see my boss’s door. His door is closed, and I see his secretary there, a super sweet, nice old lady. And she says, Dustin, would you please have a seat? So I go and I take a seat. She’s trying to console me with her eyes, kind of sheepishly grinning at me because she knows everything about what’s going on.
Dustin Heiner [00:07:49]:
I know nothing about what’s going on. Well, I go and I take my seat and I realize that if I get laid off right now, I start thinking, my goodness, if I get laid off, did I just waste my life? This whole plan that I’ve been told by other people, did I waste my life? And then I realized, oh my goodness, we just had our fourth kid. If I can’t afford and, and you know, food for my family, did I just become like, am I a failure as a father? Am I a failure as a husband, as a man trying to provide for his family? Well, as I’m sitting there, my hands get all clammy, my forehead gets all sweaty because the nerves are just crushing me. Well, the door of my boss’s office opens up, and out walks a coworker of mine with a piece of paper in her hands. She is noticeably distraught, noticeably upset, not necessarily crying, but you could tell her world’s been devastated. She passes by me, and my boss says, Dustin, would you please come to the office? So I get up and I go into his office and I get laid off. And this is the government. Nobody gets fired or laid off in the government, but I did.
Dustin Heiner [00:08:48]:
And the reason why I tell the story is because of two things that I realized. So I take that layoff notice, and I go back to my desk, and I sit down, and I realize two things. Number one, I need another job. I need to find a way to provide for my family. So I was blessed. Praise the Lord for finding another job in the same county. Another department wasn’t having those issues, so check. Got that.
Dustin Heiner [00:09:08]:
But then, sitting in that chair, realized the second thing, that I need to make sure that this never happens to me again. I need to make sure that nobody can take away my ability to feed my family. So right then and there, I realized that I need to stop letting life get in the way. I need to become an investor. So right then and there, whenever I would get asked the question, we always get everybody gets asked this question, what do you do? I would reply to my job. Well, I’m projecting out to the world that the value that I put on myself comes from my job. No. My value doesn’t come from my job.
Dustin Heiner [00:09:41]:
My value comes from my God and for myself, and my family. So right then and there, I started telling every single person I am an investor. Now, it may so happen that 100% of my money comes from my job. That’s not my part-time job. I am a full-time investor. So, fast forward the story. Started buying property after property after property, each one making me $2.50, 3 50, 4 50 or more dollars in passive income. Eventually, I had 30-plus properties.
Dustin Heiner [00:10:06]:
I realized, why am I working here? So the last part of the story went to my new boss, a good boss, and I said, Hey, boss, I’m laying you off. You know, jokingly, we kind of laughed, and he said, Dustin, what are you going to do? I said, I don’t have to do anything. I own real estate that makes me money without working. And the last part of the story, I would walk to and from my job to my car parked about a mile and a half away. I have walked this walk a thousand times. This last time, I felt like I was walking on clouds because I knew I would never need a job again. And everybody listens. You need to realize that you are worth so much more than anybody could ever pay you.
Dustin Heiner [00:10:41]:
And this is how you’ll know your boss is paying you just enough to keep you working without quitting, but not so much money that it takes money out of their pocket. If they did pay you what you were worth, they would go broke. So what I suggest is you figure out how to make sure that the value that you put out into the world is 100% benefiting you. When I had all these rental properties coming in, I didn’t need to work anymore, and I was blessed to be able to quit my job. So, Jay, I’ll pause the story because you probably have plenty of questions.
Jay Conner [00:11:12]:
Oh, wow. That was a quick pause. Sorry. I can’t
Dustin Heiner [00:11:16]:
Give you, I’ll give you a little more lead time on that one.
Jay Conner [00:11:18]:
There you go. Well, that’s quite an inspiring story you’ve got going on there, Dustin. There are quite a few takeaways that I hear from your story. First of all, you’re laid off from your day job, and you had a decision to make, and that was, you know, where were you gonna go home and, you know, put your tail between your legs and go draw unemployment and feel sorry for yourself? Or were you going to decide to keep moving forward, and you found the other government job? But the other takeaway at the same time is that you learned a very, very valuable lesson, and that is what you’ve got going on right now today where someone else is is pulling the strings and making the decisions as far as how much money you’re making and all that, You made the decision that, you know what? You can be in control of your destiny. You can decide what it is that you wanna do and where you don’t have to rely on that, you know, outside source. So I do know that one thing you’ve done is you’ve raised private money. After all, we’re here on the show raising private money, but you’ve gone about it differently. I’ve done right at 800 podcast episodes with my show here, and I don’t recall anybody saying that they had raised 1 and a half million dollars in private funding just from being on two podcast shows.
Jay Conner [00:12:47]:
Do tell that story.
Dustin Heiner [00:12:50]:
Yeah. So I guess it would be a little more clarifying on the two podcast episodes. So what was it, so I have my podcast. Back in 02/2015, ‘2 thousand ’16, I quit my job and I wanted to serve more people. I wanted to help people. I wanted to teach people how to do this. I had friends and family members ask me how to invest in real estate. How are you quitting your job? And they’re like, well, because I have real estate.
Dustin Heiner [00:13:13]:
They asked me, What can you teach me? And I said, sure. So I started teaching all these people one-on-one, and it was just fun. And I realized two things. I enjoyed it and I had free time. And so I decided, how can I help more people faster? So I started my podcast, the Master Passive Income podcast. It’s a solo show. Like, 95% is also me just teaching how I’m doing this because I wanna get more people to invest. My mission in life is to help 1,000,000 people invest in real estate because when I help them succeed, I succeed.
Dustin Heiner [00:13:45]:
So it’s great. But this podcast that I had, just coaching people one on one, I had so many people reaching out to me after, I don’t know, five, six years of doing a solo show. You know, I’ve got thousands of coaching students now, coaching them how to invest in real estate, become financially independent, you know, buying properties. Well, I had people also say, Well, Dustin, can I invest in your deals? And I would always tell them no. I would say no, you know, it’s I who wanna help you. That’s what I would do. My deals are with my wife and me. And so here’s what happened.
Dustin Heiner [00:14:17]:
I had friends of mine, other real estate investors. I attended a real estate investor conference. Yeah. You know, 500-plus people there. And one of my speakers is are friend of mine. And after one of the conference attendees said, Hey, Dustin, we have a property coming up. It’s three fifty-five units in, right near Nashville, Tennessee. And we want you to be a general partner, do some asset management, but we need help raising capital.
Dustin Heiner [00:14:38]:
It’s a $25,000,000 purchase. We need to raise, I think it was, like, $1,012,000,000. And I said, I’ve never done it before, but let’s go ahead and try. Because I know people have asked me because they want to invest in my deals. I’ve helped thousands of people to invest in their deals, but I’ve also had lots of people who have lots of money who wanna invest. So I put up two podcast episodes teaching, you know, teaching how to invest in real estate. But at the beginning of the episode, I shared, Hey, guys. This is what I’m personally investing in.
Dustin Heiner [00:15:07]:
If you want to be a part of it, fill out this form. You know, I gave them a, you know, Google form to fill out. You’ll let me know if you want to invest. And I did two different episodes where I talked about how to invest in multifamily, how to make sure you’re getting in the right deals, how to if you’re gonna be an unlimited partner where you’re investing your money, what to watch out for. So I’m educating them how to do it, and I’m showing them this deal that I have is just phenomenal. And if you wanna invest with me, you can. So I put out two episodes. Now here’s a fun thing, Jay.
Dustin Heiner [00:15:36]:
So I have done this twice now, raising over $1,500,000 twice from podcast episodes. So, in May 2024, we closed on our three fifty-five-unit apartment complex. I put out two episodes, but I had so many people wanting to invest with me because of all this work. And remember when I told you that story, I told every single person after getting laid off that I’m an investor. So many people, everybody knows me. If you wanna take anything away from how I raised this much money, it’s because number two things. Number one, I help as many people as I can. But number two, every single person that has ever met me since that day I got laid off, all they know is that I’m an investor.
Dustin Heiner [00:16:17]:
And so every single person that I’ve ever met already knows this. And so I put out two podcast episodes in 2024, and I got so many people that I just stopped putting it out because I had to call everybody and get every so. We raised 1.5 total with my three other partners. We raised 12,000,000. And then just last month, we closed on a 375-unit apartment complex in Chattanooga, Tennessee. Same thing. I did not hear the number. Let me take that back. I did not even put out on my show that I was taking investors.
Dustin Heiner [00:16:46]:
I don’t believe I did. I just called the original investors because I had a list of, like, 30 or 40 different, wealthy individuals. And so I called them up and said, hey. I’m investing in this new deal. Would you want and they jumped all over it because we got it for a $60,000 unit. We could resell it for a hundred and $10,000 unit now, and fantastic cash flow, all that sort of stuff. But what it came down to, if you wanna boil, like I said, everything down, everybody knows me as an investor. And I’ve been doing it for a very long time, you know, ten years now, knowing me as an investor.
Dustin Heiner [00:17:14]:
But number two, I’ve been helping so many people. When they listen to my podcast, they hear how much I wanna help them. And in the end, they say, you know what, I trust Dustin. I’ve been listening to this guy every single week for five years or ten years or however long. I have people say, Dustin, I found you. And for a month, I went back and binged all like I said, 400 episodes, solo show, 400 of me, just teaching them how to do it. Dustin, I trust you so much. I’m giving you my money.
Dustin Heiner [00:17:44]:
So if you wanna boil everything down, tell everybody that you’re an investor. From this point forward, no matter what, no matter if you don’t have any properties now, everybody needs to know that you’re an investor. Remember I said, even though 100% of my money came from my job, that’s my part-time job, I’m a full-time investor. But number two, serve as many people as you can. When people trust you, when people know that you are there for their benefit, then they’re gonna want to invest with you. So does that help well round out how I raise now, it’s three million now from two episodes, from bringing all the people that wanted to invest with me.
Jay Conner [00:18:20]:
Well, one thing that you just said, Dustin, that’s so important is your private lenders, your investors, said, you know, I trust you. I trust you, Dustin. I, you know, I want to invest with you. And that’s really what it’s all about. At the end of the day, our private lenders and our investors are not investing in our deals. What they’re doing is they’re investing in you, the real estate entrepreneur, your confidence, your experience, your ability, you know, to make the deal happen. So I’m glad you shared that. Now it sounds like most of your properties and deals that you’re doing multifamily, or do you have some single-family?
Dustin Heiner [00:19:01]:
So here’s what I have. So I started investing back in 02/2006, buying residential. I love residential. I do it in my sleep. I’ve taught, like I said, thousands of people how to invest in residential. Love it. It’s my bread and butter. I’m so confident in that because what I do is I build a business, and I make sure that I build income in that business.
Dustin Heiner [00:19:25]:
Like, I don’t go into business to lose money. Same thing with every single residential property that I buy, I own. I own it so that I can make money every single month, and that’s how I become financially independent. I quit my job at 37 years old. I like the term successful unemployment. So that’s number one is I make sure that I build a business that and number two is that I make income. So with 30-plus single-family homes now, residential that are long-term, short-term, and midterm, properties are thirty sixty ninety days. And so I have lots of cash flow coming in.
Dustin Heiner [00:19:56]:
And I’m sorry, sorry, stubborn. I invest in five different states: Ohio, Texas, Arizona, Tennessee, and Indiana. And these different states, all my properties are spread out. And then my multifamily total of I have two different big apartment complexes, a general partner on one is a 355-unit near Nashville and a 375-unit in Chattanooga, Tennessee. So my res my residential spread out all over, but I found that Tennessee has been good for our, especially my general partners that I’m with. My other partners on the properties were good at finding properties off market, as well as hugely discounted. And so like I said, the current property we just closed on last month, raised, almost 1,500,000.0 total. We were raised in, and here’s a great thing.
Dustin Heiner [00:20:47]:
If you get a good deal, you’re gonna get the money’s gonna come out of the woodwork. Now here’s the thing. People say, well, Dustin, right now is the worst time to buy. You know, prices are high. Interest rates are high. And here’s my saying, or here’s what I’ll say. It’s never a bad time to buy. Never bad times, just bad deals.
Dustin Heiner [00:21:06]:
Even in the best of times, you could buy the worst deal, and you’ll lose money. Right now, even though interest rates are high, prices are high, we’re still buying properties. Myy daughter who’s 16 years old now in January, so like three or four months ago, bought her first rental property. You know, I coached lots of people, so I coached her. She took all of her savings, bought a property, and now she’s investing. And so if you find the good deals, money will come in. So quickly getting back to that, they’re in a 75-unit primary complex in Chattanooga, we needed to raise 9,200,000 as a total, you know, total GPs in twenty-three days, because this deal is so phenomenal. We’re getting it for $60,000 a unit, when we could resell it for a hundred and 10 right away.
Dustin Heiner [00:21:51]:
In twenty-three days, we raised $9,800,000. We had to tell everybody, stop. Stop. Stop. Don’t give us any more money. We can’t take any more. And so if you have a great deal, that’s when the money’s gonna come in. And then if you’re building out your, I guess the people that know you as an investor right now, two years from now, three years from now, it’s the long game.
Dustin Heiner [00:22:13]:
We’re investors. We play for the long game. We build a business. We make sure we’re making income. And in the end, more and more people will know you as an investor, and they’ll want to invest in all of your deals. Does that make sense?
Jay Conner [00:22:26]:
It does make sense, Dustin. So my question is on your single-family houses, how have you primarily funded those single-family houses?
Dustin Heiner [00:22:39]:
Yeah, I’m gonna tell you, I’ve used at least 16. I’ve counted them because I coach them now, and I get 16 different ways to get financing for my single-family homes. Residential, when I say single-family, like residential four units and below. So it could be fourplexes and below, but 16 different ways. And it could be my money, somebody else’s money, a home equity line of credit. I’ll give you a quick example of somebody saying, well, Dustin, I want to invest in real estate. I don’t have any money. Well, if you have a house, that could be a great way.
Dustin Heiner [00:23:11]:
One of my students gives you a quick example or story. He’s a pastor up in Sacramento. He doesn’t have any money. You know, pastors don’t make much money, but he bought a house in twenty fourteen ish. You know, he had equity. So I would start coaching him, and we got a home equity line of credit on his home that he lived in, then took that money, bought a house in Georgia, Atlanta, Georgia, then refinanced it, pulled that cash back out to pay off his home equity line of credit, now has his home free and clear. But this is just one that’s renting, you know, making money every single month. This is just one of, like I said, 16.
Dustin Heiner [00:23:40]:
It could be, business line of credit, a DSCR loan, or a debt service coverage ratio loan. That’s where the property makes money, and that is it’s not your primary like, your personal income that that guarantees a loan. It’s the property itself. I’ve private money. I’ve raised private money like my dad. I said, Hey, Dad. This is what I’m doing. I have five properties now.
Dustin Heiner [00:24:01]:
I need some more money. Would you want to invest in my deal? He gave me a loan. Yeah. Absolutely. So and so, there are so many different ways to get financing that and a lot of students or a lot of people that listen to my show, the most downloaded shows are how to finance properties and how to find those two things. But those are the easiest things. And you know this, Jay. Financing is so easy.
Dustin Heiner [00:24:24]:
When you have an amazing deal, you’re gonna get so much money, and you just need to know how these work out. But when a student brings me or we have a bunch of coaches, like, in fact, I’ll say this. My students have graduated, and they have become coaches here at Master Passive Income, and we coach them because a lot of them say, Well, I don’t have money to buy the next property. You know, we scale to eight, ten, 15 properties. Well, we say, here are your options. Think of it like your tool belt. If you’re a construction worker, you have a tool belt, lots of tools. Well, all these different tools will fit a certain thing that you’re working on.
Dustin Heiner [00:24:58]:
You know, hammer, nails, hammers and nails and ladders and, like, everything is a different tool. All these different sixteen, seventeen different ways, they’re all different ways to get financing for a property. Another quick one is, you know, taking over somebody’s loan is subject to. Anyways, I can give you a whole list of them, but that’s what we do. The financing is not the problem. The easy part is financing the property because there are so many ways to do it.
Jay Conner [00:25:25]:
I love it, Dustin. Well, I think you should start talking to your doctor about getting a pill prescribed to you to give you a little bit more energy, give yourself a little bit more passion, you know, give yourself a little more stamina. Oh, you’re amazing, Dustin. I’m so excited to have you here on the show to share your passion, to share what, you know, you’re so excited about, what you’re passionate about. And I know that I’ve got a lot of people who are listening to this conversation that you and I are having. What’s the best way for people to get in touch with you and continue the conversation with you?
Dustin Heiner [00:26:01]:
Absolutely. Would you mind if I give everybody a free course that would hopefully help them to invest?
Jay Conner [00:26:07]:
No. They should not get a free course from you. Not. No free, no free, no freebies. Give them a free course.
Dustin Heiner [00:26:15]:
Awesome, Jay. Yeah. So I created a course, I just give it away because I wanna help a million people. So you go to masterpassiveincome.com forward /free course, all one word, masterpassiveincome.com/free course. Or if you’re listening on a podcast, it might be easy. You can text the word rental, r e n t a l, rental, the 33777. Rental the 33777. I’ll give you my course where you can find any you could build a business anywhere in the country, invest all over the country, buy your properties, make sure you’re making cash flow, and become financially independent.
Dustin Heiner [00:26:51]:
I’ll give that to you completely for free. Text the word rental to 33777, or you can listen to my podcast as well, Master Passive Income. You look up Dustin Heiner or Master Passive Income, YouTube, or a podcast on Apple. One fun thing is if you look up in Apple Podcast, you look up real estate investing. I’m number one. I think it’s great. I like, I beat everybody. I’m number one in there, but you can listen to podcasts.
Dustin Heiner [00:27:14]:
I give away everything literally for free as well. But one other quick thing. So I have getting I’ve been getting started in social media. So if you wanna find me on Instagram, I love sharing how to invest in real estate. I even love getting DMs. Like, if you heard me on Jay Show, reach out to me, the Dustin Heiner, the Dustin Heiner. If you just look at Master Passive Income or Dustin Heiner, you’ll find me on there as well. But I love getting DMs, seeing how people are doing, seeing how I can help you, and everything.
Dustin Heiner [00:27:40]:
But in the end, what I found, the more people I serve in my life, the better their life gets and the better my life gets. And I feel more fulfilled in life because I helped another human being get what they want. Because I’m not driven by money. I have plenty of I save 95% of all the money that I make to buy more real estate, and now it’s all about helping more people.
Jay Conner [00:28:03]:
Dustin, I love your heart. I love your attitude. I love your philosophy. We connect on so many different levels. Dustin, thank you so much. And for all of you that are tuning in and listening to the show, be sure and take advantage of the gift that Dustin has given out there, and that is MasterPassiveIncome.com/FreeCourse. God bless you, Dustin. Thank you for joining me.
Dustin Heiner [00:28:30]:
Thank you, Jay. God bless you, too.
Jay Conner [00:28:32]:
And there you have it. Another amazing episode of Raising Private Money. And listen, you are one conversation away from making an impact in somebody else’s life. What I’d like for you to do is just share this episode with just one person. Share this episode with just one person that you believe it would make a difference in their life, a difference in their investing career, one person that you’d like to make an impact on, that’s all I ask. In addition to that, if you’ve been excited about tuning in, be sure to subscribe, like, and share. If you’re watching on YouTube, be sure and ring that bell so you don’t miss out on any upcoming amazing episodes. I look forward to seeing you right here on the next episode of raising private money.
Narrator [00:29:22]:
Are you feeling inspired by the knowledge you gained in this episode? Then head over to www.JayConner.com/MoneyGuide. That’s www.JayConner.com/MoneyGuide, and download your free guide that shares seven reasons why private money will skyrocket your real estate investing business right now. Again, that’s www.JayConner.com/MoneyGuide to get your free guide. We’ll see you next time on raising private money with Jay Conner.